Kraftful has been acquired by Amplitude! Read the story
Two years ago, we launched our scrappy MVP with a big belief: user research shouldn’t be an ad-hoc academic exercise—it should be central to product development and accessible to every PM, designer, and engineer.
On day one, we were blown away seeing paying customers sign up. Demand was so high, we broke every API rate limit. But we knew we had much more work to do.
Since then, we’ve spent two years talking to customers daily and shipping relentlessly.
Today, we serve well over 50,000 teams—from Stack Overflow, Miele, GoPro, Labelbox, Datadog, Revolve, Monarch Money, Tubi, and many more. These teams have saved hundreds of thousands of hours of manual review, using Kraftful to analyze millions of pieces of feedback. One of our customers recently used Kraftful to collect and analyze survey responses from over 65,000 users in a few days 🤯
🚀 Our unique approach earned Fast Company’s Most Innovative Company award and features in top product newsletters & podcasts. It’s been a wild ride!
Kraftful 4.0 is a complete AI-powered product research & strategy solution:
💡 Learn what users need from AI analysis of support tickets, calls, reviews & more
💬 Collect feedback via AI-powered interviews & surveys
📄 Strategize with AI-written PRDs based on real user insights
✅ Assign work with AI-written user stories, synced to Jira & Linear
😍 See the big picture with a visual overview of feedback themes over time
Try Kraftful 4.0 and let us know what you think! 🚀
